Post by huangshi715 on Feb 15, 2024 5:44:54 GMT -6
4. LinkedIn Sales Solutions linkedin-sales-solutions Finally, a benefit-driven headline! But… …the sub-headlines are useless. Why put in all that work grabbing my attention, just to squander it with a floating sentence like, “Request free demo?” You need to tell me why I need to see the demo in the first place. To do that, LinkedIn needs to tie the benefits from the headline (higher quality sales leads and more pipeline) back to the offer. Here’s an example: Find Higher Quality Sales Leads and Generate More Pipeline Watch a 5 minute demo and learn how LinkedIn can deliver better leads to you Next, hammer the point home Don’t stop there. In point form, tell me exactly .
Like this: In this quick demo you’ll learn: How LinkedIn helps you find the right Thailand Email List people in less time Key insights and information about your leads not found in traditional lead gen Easy ways to eliminate cold calling and pre-qualify leads Pretty straightforward, right? Seal the deal This should go without saying, but can we please stop using “submit” for calls to action? That phrasing doesn’t exactly inspire any action from the visitor. How about something like this: “Watch the Demo” 5. Minneapolis Media Institute minneapolis-institute Wait… are you selling houses? How about some context? What is the open house that you’re holding, and why should I care about it? The only reason I’d want to go to an open house is if I was interested in attending the school.
So first sell me on the school, then sell me on the open house. Here’s an example: Get access to all the tools you need to launch your career More inspiring, right? The cart is pulling the horse All of the body copy on this page is found below the form and the main image. The problem with this is that the body copy explains what I will get at the open house. In order for the page to flow logically, the copy should be moved up to the top of the page, under the headline. Oh, and it would be nice to have at least one testimonial from a student who not only attended the school, but is also working in their chosen career.
Like this: In this quick demo you’ll learn: How LinkedIn helps you find the right Thailand Email List people in less time Key insights and information about your leads not found in traditional lead gen Easy ways to eliminate cold calling and pre-qualify leads Pretty straightforward, right? Seal the deal This should go without saying, but can we please stop using “submit” for calls to action? That phrasing doesn’t exactly inspire any action from the visitor. How about something like this: “Watch the Demo” 5. Minneapolis Media Institute minneapolis-institute Wait… are you selling houses? How about some context? What is the open house that you’re holding, and why should I care about it? The only reason I’d want to go to an open house is if I was interested in attending the school.
So first sell me on the school, then sell me on the open house. Here’s an example: Get access to all the tools you need to launch your career More inspiring, right? The cart is pulling the horse All of the body copy on this page is found below the form and the main image. The problem with this is that the body copy explains what I will get at the open house. In order for the page to flow logically, the copy should be moved up to the top of the page, under the headline. Oh, and it would be nice to have at least one testimonial from a student who not only attended the school, but is also working in their chosen career.