Post by samuelbapary88 on Feb 15, 2024 1:53:24 GMT -6
This year, Sloggi celebrates 40 years of business. The underwear brand turns 40 and celebrates it in style with a new advertising campaign in which they show their pride in their “ grandma panties .” Specifically, the new ads are a cover of a rap song whose protagonist is a fun older lady , accompanied by her female band made up of “ it girls ” and influencers . This novel and unconventional campaign seeks to transmit, from the irreverent figure of the grandmother, the attitude that has always accompanied the brand, and reflect on its legacy . The company wants to reaffirm its pride in its work and its products, especially the BASIC panties , a fundamental part of the wardrobe in the video clip.
40th anniversary Sloggi body To do this, it uses a theme and a protesting tone based on a positive and modern attitude inspired by the look of the 90s . Thus, we can see the emblematic aesthetics of the video clips Argentina Phone Number List of the time reflected, with very striking colors and impressive choreographies . The company considers both music and dance a reflection of the imperishability of its products , which are passed from generation to generation without losing their values. The Sloggi brand was born to be a technological pioneer , fun , daring and unconventional, as they intend to convey with the message and background of these new spots. If you do not display the embedded video correctly, click here . On the other hand, the music that the video uses and covers is none other than the famous song “ Baby got back ” by Sir Mix A Lot .
However, as a good musical cover, Sloggi has contributed his creative grain of sand. For this reason, they have rewritten the lyrics , according to the brand itself to “ give our grandmother panties the tribute they deserve .” On the other hand, this special occasion deserved to have the collaboration of one of the best directors in the world, Peter Lee Scott . This author is one of the great references in the sector thanks to his creative works for Adidas ,Visionlab, a leading Spanish optical center company in the Spanish market, has presented the complete remodeling of its most emblematic optician in Madrid, located in the Plaza de Callao. Its flagship in the capital has reopened its doors with a more modern and current image: a new space concept of more than 480 m2 spread over two floors , which has the latest in technology in terms of visual health, and where each Visitor receives personalized advice from specialists, both at a health and aesthetic level.
40th anniversary Sloggi body To do this, it uses a theme and a protesting tone based on a positive and modern attitude inspired by the look of the 90s . Thus, we can see the emblematic aesthetics of the video clips Argentina Phone Number List of the time reflected, with very striking colors and impressive choreographies . The company considers both music and dance a reflection of the imperishability of its products , which are passed from generation to generation without losing their values. The Sloggi brand was born to be a technological pioneer , fun , daring and unconventional, as they intend to convey with the message and background of these new spots. If you do not display the embedded video correctly, click here . On the other hand, the music that the video uses and covers is none other than the famous song “ Baby got back ” by Sir Mix A Lot .
However, as a good musical cover, Sloggi has contributed his creative grain of sand. For this reason, they have rewritten the lyrics , according to the brand itself to “ give our grandmother panties the tribute they deserve .” On the other hand, this special occasion deserved to have the collaboration of one of the best directors in the world, Peter Lee Scott . This author is one of the great references in the sector thanks to his creative works for Adidas ,Visionlab, a leading Spanish optical center company in the Spanish market, has presented the complete remodeling of its most emblematic optician in Madrid, located in the Plaza de Callao. Its flagship in the capital has reopened its doors with a more modern and current image: a new space concept of more than 480 m2 spread over two floors , which has the latest in technology in terms of visual health, and where each Visitor receives personalized advice from specialists, both at a health and aesthetic level.